Developing a visual identity

Been starting to think a bit about what defines me (visually) as a practitioner, and how I can use this to develop promotional material, business cards, etc. It's quite hard to mentally sift through all the crap that I clutter my sketchbooks/notebooks with, so I've been trying to play with the basic elements of my picture making. 

Colour

When I use colour in my work, I use a very limited colour palette (6 colours + white, to be precise). I only started to feel more confident with colour after I started working like this, as it just eliminated so much of the choice that I find a bit overwhelming. I think I'll probably to incorporate this defining characteristic of my practice in my promo things, but as of yet I'm unsure whether to try and show how many colours I can mix from this palette, or whether just to use the raw 6. Hopefully some more visual thinking and exploration will help me figure this out.


Type

Hand rendered type is really starting to play an integral part in how I see my practice developing, especially as we move forward with 505. When I had my tutorial with Ben he was really enthusiastic about my lettering, so I think I should definitely try to capitalise on this in my promo material. Especially now that I'm sure I would like to work in (in some aspect) in exclusive publishing and with books, I think that being confident with hand-lettering is probably quite a marketable skill.



Pattern + shape

Although I've always been a doodler, there are some patterns and motifs that have cropping up more and more in my work recently, and I'd be interested to see how I could push this forward. Could end up being quite a nice , simple solution to the problem of how to market myself. A few visual motifs that could be applied to a website/business cards/letter head etc? Could create a nice cohesiveness. 

Still not happy about all this.